Canadian Musician

Posts Tagged ‘Canada’

A Lifeline for the Canadian Music Industry: The Unison Benevolent Fund Is There for You

Tuesday, November 14th, 2017

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This article originally appeared in the November/December 2017 issue of Canadian Musician magazine.

By Michael Raine

When Hill Strategies Research released its 2014 Statistical Profile of Artists and Cultural Workers in Canada, it was little surprise that artists (musicians, authors and writers, directors, choreographers, etc.) are significantly more likely to be self-employed than the wider labour force. Over half of artists are self-employed compared to between 11 and 15 per cent of the general labour force, according to the report. That has significant consequences for the music industry, making folks in it more vulnerable, which is why the Unison Benevolent Fund was so desperately needed.

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YouTube: Friend or Foe of the Music Industry?

Tuesday, May 9th, 2017

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This article originally appeared in the May/June 2017 issue of Canadian Musician magazine.   

By Michael Raine

Two related themes have dominated music industry discussions and reporting over the last couple of years. From industry conferences at Canadian Music Week and South by Southwest to reports by the BBC and New York Times, there has been jubilation over revenue growth. Subscription streaming services like Spotify are credited with fueling a 5.9 per cent worldwide growth for the recorded music industry in 2016, which is the largest year-over-year increase since IFPI began tracking the market. In Canada, the growth was even more dramatic at 14.8 per cent thanks to streaming revenues more than doubling. On the flip side, though, is fretting and even outright anger over the paltry royalties the largest online service, YouTube, pays music rights holders.

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DIY Touring pt. 2 – Promoting Your Tour

Thursday, February 2nd, 2017

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This article originally appeared in the January/February 2017 issue of Canadian Musician.

By Liam Duncan

Putting together a great tour doesn’t end when the booking is done. Despite the fact that independently booking a tour takes an extraordinary amount of time and planning, it’s really just the very first step. That is, if you want to be successful.

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